UK like-for-like retail sales edged up 0.6% during November compared to 2015, following Black Friday.
Total sales were up by 1.3%, compared to the 0.7% rise seen in November last year, according to the British Retail Consortium and KPMG.
Over the three-months to 26 November, non-food retail sales in the UK rose 1.5% on a like-for-like basis and 1.7% on a total basis.
Helen Dickinson, chief executive of the BRC, said: “November plays host to Black Friday, which over the past few years has become one of the biggest shopping days of the year.
“This year’s event was expected to be the biggest yet, and our figures confirm that the week including Black Friday saw non-food sales up around 40% compared with the other weeks of the month.
“However, compared to last year there was more of a shift of spending from earlier in the month, with sales down on last year in the weeks prior to 25 November.”
Paul Martin, UK head of retail at KPMG, added: “There was notable improvement in the sales figures for certain categories, with footwear - particularly men’s - having performed well in light of the colder weather.
“Clothing however, struggled somewhat with less growth than we saw in October. That said, retailers are likely to be pleased with any growth in this category based on recent performance.”