The Retail Trust charity is urging retailers across the country to come up with fun fundraising ideas for the second Retail Trust Week.
Retail Trust Week 2008 takes place May 19-26 and last year it raised £70,000 for the Retail Trust charity which supports people who work or have worked in the retail sector.
Debenhams has already committed to put one of its managers in a bath of baked beans for the day and to carry out sponsored head shaves in its store windows on top of sponsored parachute jumps. Last year fundraising activities including male back waxing, mega marathons, fancy dress football tournaments, canteen karaoke and stealing the boss' job for the day.
The Retail Trust said that as well as raising money for its cause the week offered a good opportunity to create a team building atmosphere.
Retail Trust chief executive Nigel Rothband said: "Retail Trust Week gives retailers the perfect opportunity to let their hair down and step out of their normal day to day routine. The beauty is that they can choose to do anything they wish to raise money to help their fellow industry co-workers from something as simple as baking cupcakes to something as outrageous and off the wall as sky-diving."
For more information and to download a starter pack go to www.retailtrustweek.org.uk. Photos of and stories from the week will also be uploaded to the site.