Retailers have played down the impact of air travel chaos caused by volcanic ash despite disruption to product deliveries.
The closure of air space over the UK and Europe would only cause major problems if planes continued to be grounded for another two weeks, retailers told Drapers, adding that the majority of their deliveries were made by sea or road.
One retailer said: “Any real fast-fashion business will have problems relatively quickly if they don’t have a big warehouse nearby.”
Another said he had written 10% off sales targets for the next two weeks from delays to repeat orders from India but that there were alternative routes via Madrid and Turkey.
Grant Liddell, retail development director at Uniserve logistics, said: “Each day [of this] will bring three to four days of delays. It could take more than three weeks to recover.”
He warned that increased demand for sea freight was likely to cause price hikes in all modes of delivery.