Luxury designer Richard Nicoll has been appointed creative director of preppy brand Jack Wills.
Nicoll, who has just shown his own autumn 14 womenswear collection at London Fashion Week, has been tasked with developing the business into a global name.
His role is part-time, allowing time to continue work on his own line. Jack Wills’ first collection with Nicoll’s “influence” will be spring 15.
Jack Wills chief executive Wendy Becker said: “Richard’s arrival shows how far Jack Wills has come – and indicates our ambition as we grow further.
“His collections have global appeal, but he is a British designer at heart and will lead the creative direction of our brand into its next important phase. His aesthetic and talent in designing for both men and women will be a great match for our future vision for Jack Wills and reinforces our commitment to having quality and design at our heart.”
Richard Nicoll said: “I’m excited to be working with Jack Wills, this is an opportunity to take a successful British design aesthetic and drive forward the product and vision. Wendy has exciting plans to evolve the Jack Wills brand and I am looking forward to being a part of that.”
Nicoll has a string of awards to his name, including three Association Nationale pour le Développement des Arts de la Mode (ANDAM) prizes in 2008 and the 2009 Best Young Designer at the Elle Style Awards.
He has also twice been a BFC Vogue Fashion Fund finalist and has previously worked with Cerruti, Louis Vuitton, Topshop and Fred Perry.