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Rigby & Peller appoints head of marketing to promote fashion focus

Premium lingerie retailer Rigby & Peller has appointed former Portas head of communications Holly Bocock as head of marketing and PR.

This is the first senior hire by managing director Ella Hitchins, who joined the company in March from Ralph Lauren.

In her new role, Bocock will be responsible for helping to deliver the business’s five-year growth strategy, which includes attracting more fashion conscious consumers. She will be assisted by Sophie Cobbold, who is currently on maternity leave, and Harriet Beidleman, who also joined earlier this month as marketing and PR assistant from Michael Kors.

Bocock worked on a number of fashion and retail clients including Clarks, Mercedes, Westfield, Inditex and Comptoir des Cotonniers while at Portas. She was previously head of PR for MRM Meteorite where she worked on a number of clients including Amazon, Costa Coffee and Homebase.

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