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Sainsbury's appoints online clothing boss

Sainsbury’s has appointed Amazon’s Jessica Brown as head of ecommerce, clothing. 

Brown has spent almost nine years at Amazon, most recently as principal product manager for Alexa since January 2018. She joined Amazon in 2011 as head of fashion before becoming senior program manager for Amazon Fashion in Europe in January 2015. 

Before that, Brown spent 11 years at Drapers magazine, and was editor from August 2009 to July 2011. 

Nigel Blunt, director of ecommerce at Sainsbury’s, said: “We’re delighted to welcome Jess to the Sainsbury’s team. Tu clothing is popular with our customers and her expertise in digital will be a great asset to us as we continue to grow our online offer.”

The appointment follows news that Sainsbury’s CEO Mike Coupe will retire at the end of May after six years at the helm of the British supermarket.

Sainsbury’s clothing arm, Tu, received a festive boost over the Christmas season. Sales rose by 4.4% compared to the same period last year. 

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