Sainsbury’s has announced its clothing line Tu will be available for purchase from Argos from next month.
Customers will be able to order Tu clothing online by 2pm for next day delivery or free click and collect from 1,100 Sainsbury’s and Argos stores from 25 April across the UK.
Tu clothing contributes almost £1bn to annual sales at the supermarket.
Group chief executive of Sainsbury’s Mike Coupe said: “We know that customers are increasingly shopping for clothes online and that they love the convenience of being able to collect them from a store. When we bought Argos we always knew that we wanted to enable customers to buy Tu clothing from Argos so this is a major milestone for us. We hope Argos customers embrace the Tu range in the way that Sainsbury’s customers have over the past ten years.”
The Tu fashion line includes women’s, men’s and children’s clothing and aims to accelerate clothing sales by offering customers the ability to purchase from Argos.
Sainsbury purchased Home Retail Group 18 months ago, and is to open its 200th Argos store-in-store in Pimlico, London on 28 March.
The supermarket chain plans to open 250 Argos stores in Sainsbury’s supermarkets by March 2019.
The retailer launched Tu Premium for women last year and has since developed a premium and formalwear range for men.