Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Sainsbury’s Tu sells four pairs of men’s jeans a minute

Sainsbury’s Tu sold one pair of men’s jeans every 15 seconds and a pair of women’s jeans every 26 seconds in the year ended March 12, director of non-food trading James Brown told Drapers.

During the year in which the supermarket chain became the UK’s sixth largest clothing retailer by volume and 10th largest by value, Tu sales grew by 8.5% year on year.

Brown said: “Our clothing business continues to go from strength to strength.

“In store, our new department store look and feel layout is helping to encourage customers to browse and shop. The refreshing of the Tu ranges every six weeks, means our customer will always be able to find new items to fit into their wardrobe.”

Sales of men’s, women’s and kids’ denim increased 26% year on year, while menswear increased by 6.8%, helped by the introduction of heritage men’s sportswear brand Admiral.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.