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Sales and profits hot up at Sweaty Betty

Sales jumped 16% to £40.6m in the year to 25 December 2016 at Sweaty Betty, as the activewear specialist continued to benefit from consumers’ interest in healthy living.

Pre-tax profits also rose from £272,617 to £507,866 for the period.

The retailer said it had been particularly successful with its lightweight £95 ‘zero gravity’ leggings.

Sweaty Betty was founded in 1998 by husband and wife team Tamara and Simon Hill Norton. It now has more than 60 shops in the UK and the US, and opened a flagship on Carnaby Street last month.

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