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Sales rise at JJB Sports

Like-for-like sales at JJB Sports were up 5.4% for the five weeks to December 31 2006, with like-for-likes for the 22 weeks to December 31 up 6.3%. JJB said the results included satisfactory rises in gross profits and were buoyed by sales of Premiership replica football kits. The company also hopes that new shop-in-shop areas for Nike and Adidas will boost sales when they are introduced in-store next month. The retailer is still the subject of private equity bid speculation.

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