Cornish fashion and homeware retailer Seasalt will open its first standalone store in Yorkshire at north Sheffield’s new £50m Fox Valley development.
The 1,560 sq ft store will open when the centre is officially launched on June 16.
“We’ve all worked incredibly hard at Seasalt to get to where we are and we’re delighted to be bringing a touch of Cornwall to the region,” said co-founder Leigh Chadwick.
The family business, which won the Drapers Womenswear Brand of the Year in 2013, was founded in 1981 and its range is stocked in independent stores across Yorkshire and the rest of the UK. It has 33 UK stores and opened its most northerly store at Sanderson Arcade in Morpeth last month.
The new store will be based in one of the retail units built around the landscaped peace gardens area at Fox Valley alongside the centre’s restaurants and coffee shops.
Mark Dransfield, managing director of Fox Valley developer Dransfield Properties, said: “We are delighted that the team at Seasalt have chosen Fox Valley for the company’s first standalone store in Yorkshire.”
“We want Fox Valley to be a really unique retail experience, which I hope is something which is reflected in the design and the architecture. Attracting a range of stores and restaurants that bring something completely different to the area is a key part of creating our new retail destination for north Sheffield.”