Covent Garden shopping area Seven Dials is to host a pop-up shop and presentation area during London Collections: Men.
Seven Dials Presents will complement the showcase of British fashion talent during London Collections: Men, which will run from January 7 to 9.
The pop-up shop will be a platform for both on and off schedule designer presentations throughout the week as well as providing shoppers with the chance to buy clothes from the designers past and present collections.
Designers signed up include Alex Mattson, Astrid Andersen, Jae Wan Park, Omar Kashoura, Jenny Schwarz, Orschel-Read, Bobby Abley and Martine Rose.
The Seven Dials Presents pop-up will be open from the January 7 to 16 at 35 Neal Street, Seven Dials.