Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Shop prices fall by fastest rate since records began in 2006

Prices at British shops in March fell at the fastest rate since records began in 2006, according to the British Retail Consortium.

Retail prices for the month were 2.1% lower than the same month in 2014, marking the sharpest decline in shop prices since December 2006.

Non-food deflation accelerated to 2.8% in March from 2.5% the month before. Deflation in the clothing and footwear category remained at 7.8% for the second consecutive month. This is above the three-month average rate of 7.5%. Babywear was the only category to report annual inflation in March.

BRC director general Helen Dickinson said: “Prices in Britain’s shops reached another new low, this month by -2.1%. That is the deepest deflation rate since our records began in December 2006. Consumer confidence has also soared to a near 13-year high. With strong consumer confidence and relatively benign macroeconomic conditions we can expect the nation to respond with their feet or with a mouse click in the coming weeks.”

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.