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Smyth & Gibson collars cash for wholesale push

British shirtmaker Smyth & Gibson is aiming to treble its wholesale revenue in the next two years following “substantial” investment from Sam Morrison, owner of the Clockwork Orange young fashion stores in Northern Ireland.

Smyth & Gibson, which is based in Derry, Northern Ireland, makes bespoke shirts for brands including JW Anderson, Thomas Pink and Victoria Beckham.
Following a substantial undisclosed investment by Morrison, who as well as four Clockwork Orange shops also runs two Tommy Hilfiger franchise stores, the shirt brand is now looking to secure more stockists for its wholesale line.
Smyth & Gibson founder Richard Gibson said: “Extending our own range will give us more of a foothold in the market and greater stability, as there is always risk associated with producing cut, make and trim for other labels.”
Gibson said the investment allowed the business, which produces 100 bespoke and 1,000 ready-to-wear shirts each week, to launch into five Bloomingdale’s department stores in the US in the past three months.
At present, Smyth & Gibson’s own label shirts are stocked in Selfridges, Brown Thomas in Dublin, Fenwick on Bond Street in London and Harvey Nichols in Knightsbridge and Edinburgh.
Wholesale prices for the shirts are £35 to £55 with a three-times mark-up.

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