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Sonneti creates brand director position

Young fashion brand Sonneti has promoted sales manager Darren Poulter to the role of brand director. The newly-created position will enable him to oversee production, sales and marketing. Poulter will report directly to Asbed Momdijan, chief executive of parent company WDT. Former brand manager George Rashbrook has left Sonneti - and the fashion industry - after seven years at WDT to become a publican in Wales.