Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

Sports rivals back on form

The City is predicting positive performances from sportswear chains JJB Sports and JD Sports as they prepare to deliver their year-end results this month.
Shore Capital analyst John Stevenson said JJB Sports, which has been suffering since before the consumer slowdown, was likely to be one of the first retailers to deliver a recovery thanks to refurbishment plans, product overhauls and margin improvements.

JJB Sports’ plans for branded fashion chain Original Shoe Company, which it bought in December, will be under the microscope, but Stevenson said: “The future for JJB is not in the more fashion side of things, but in its sportswear roots.”

JD Sports’ owner John David Group predicted its full-year sales to February 2 would be ahead of market expectations, after posting a 9.3% increase in like-for-like sales over the Christmas period.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.