UK menswear trade show Stitch has issued an open invitation to brands and buyers to attend a presentation about its concept next week.
Stitch, which will showcase about 175 denim, streetwear and contemporary menswear brands at its inaugural event at Old Billingsgate Market in east London on February 14-15, has invited brands in the menswear sector to attend its launch presentation on November 4 at Hix, 66-70 Brewer Street in London from 5pm to 8pm.
A presentation and question and answer session will start at 6.30pm. Potential exhibitors are invited to use the event to discuss the trade show concept and share their ideas for the first event.
Stitch, which recently launched its website at www.stitchmenswear.com, said it planned to create an “order-writing event”, which would differentiate it from Bread & Butter Berlin, which is primarily used by exhibitors as a brand-building exercise.
Managing director Brian Duffy said he planned to pay for some buyers to attend the first event next season. Stitch is organised by Barcelona-based stand-building specialist Exposed.