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Styloko appoints former ShopStyle managing director

Online site Styloko has appointed Shannon Edwards, former vice president and managing director of ShopStyle, as its new chief executive.

In her new role Edwards will grow the business globally, strengthening and forging relationships with retailers.

Edwards joined ShopStyle in 2008 and launched the business in the UK, before France and Germany in 2009. She grew its European customer base to more than two million monthly unique users and over 3,000 fashion brands and retailers.

Before joining ShopStyle, she was a director at eBay’s Shopping.com, where she led the sales and and communication teams across the US and EU in San Francisco and London.

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