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Ted Baker's wholesale arm boosts sales

Ted Baker delivered a 24.4% rise in revenues for its third quarter, boosted by a boom in its wholesale arm.

The British brand and retailer recorded group revenues of £77.1m for the 13 weeks to November 9.

Wholesale revenues rose 40.8% to £19m. Ted Baker noted this was boosted by the earlier phasing of sales, however said the UK and US had delivered improved performance.

For the full year the company expects group wholesale revenues to be up 25% on last year.

Retail sales rose 19.8% to £58.1m as average retail square footage grew by 11.4% to 300,766 sq ft.

The business performed well in its established territories and said it was “encouraged” by the development of the Ted Baker in newer markets. The business opened its first concessions in China and further concessions opening in department stores in the US, the Netherlands, France, Spain Germany.

Further store openings are planned in Hong Kong and Gatwick airport, plus three stores through its license partners with two in the Middle East and one in Turkey.

Ecommerce also performed “well”, following the launch of a new UK ecommerce platform at the end of the period.

Founder and chief executive Ray Kelvin said: “The group has delivered a continued strong performance across all channels, reflecting the strength of the Ted Baker brand, our collections and, above all, the dedication of our team.”

He added the reaction to its autumn collections across all markets had been “very encouraging”. However he said: “As ever, the group’s full year results will be dependent on trading over the key Christmas period.”

Readers' comments (4)

  • You've got to hand it to Ted Baker, they sell somewhat ordinary garments at high prices very very well. Maybe there is a lesson for us all in this somewhere...?

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  • When Will Drapers put a stop to people posting anonymous really is a crock...If you have something to say then say it!

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  • darren hoggett

    I think Ted Baker does well because it offers relatively uncomplicated product that doesn't need a great deal of thought to buy and is relatively safe. My area of concern is that on some items (e.g shirts) they are at a tipping point in relation to cost against quality, therefore any price increases will have to be justified with a better quality product as consumers can only be pushed so far.

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  • What's David Mallon going on about, views can some times be expressed more freely when they are anonymous especially if you have to deal with some of the egotistic individuals we have to deal with - if drapers changes it then the views will be watered down to niceties

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