Temperley London has appointed Sally Hughes as chief executive, with immediate effect.
She replaces Patricia Sancho, who has returned to her native Spain after five years with the company.
Hughes led the UK launch of skincare brand Glossier as general manager from September 2017, and previously spent two years at Google, most recently as head of retail insight. She spent almost five years at Net-a-Porter, latterly as head of performance marketing and commercial.
She will lead the company’s strategic expansion plans, working closely with founder and creative director Alice Temperley.
“I am delighted to have joined Temperley London, whose timeless, feminine aesthetic is universally revered and whose unique heritage still holds such potential,” said Hughes. “Alice Temperley and I immediately bonded over our shared vision for Temperley London in the digital age, and I am honoured to lead the brand at such an exciting time. I’m looking forward to bring my experience in high-growth, digital environments to the brand as we develop ambitious growth plans.”
Temperley added: “When I met Sally, I was immediately impressed by her passion for the business. She brings a wealth of experience in key strategic areas.”
The company has three own stores, including a flagship on Bruton Street in London’s Mayfair, and two franchise stores in Dubai and Qatar. The brand is distributed in more than 30 countries and has more than 150 wholesale accounts – among them Net-a-Porter, Selfridges, Le Bon Marché, Matchesfashion and Moda Operandi.
In its latest accounts filed at Companies House, Temperley’s turnover increased slightly to £10.9m for the year to 31 December 2016 from £10.6m the previous year, and pre-tax losses narrowed from £3.9m to £1.4m.