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The White Company lands in Milton Keynes

The White Company has opened its first store in Milton Keynes, at shopping mall Centre:mk.

The 3,922 sq ft flagship on Silbury Arcade opened on August 7 and stocks the full range of clothing, kidswear, bed and bath products, and fragrances.

The White Company chief executive Will Kernan said the launch exceeded the retailer’s expectations in terms of customer response. 

He added: “Now the store is open, existing customers have a new focal point in the region, but we are already gaining new customers thanks to the success of Centre:mk.”

 

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