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Thomas Pink intensifies growth plans as new shopfit is unveiled

Shirt retailer Thomas Pink is ramping up its expansion in the UK as it reveals a new store format with greater emphasis on womenswear.

The company has been growing steadily, opening one or two stores every year in the UK, taking it to 23 standalones and concessions. However, managing director Jonathan Heilbron said that it would now step up store openings, both in the UK and internationally.

The new store concept, which opened this week at 162b Sloane Street in London, is a two-floor, 2,715 sq ft shop, relocated from nearby. The shop, created by design company Four IV, is the first to have a whole floor dedicated to womenswear.

Heilbron said: "The store concept uses more glass instead of heavy wood, for a more contemporary look. It has a more intimate feel for womenswear, which takes up more space than at the previous location.

"We're looking to be more aggressive with openings. We're very flexible with our storefit, which works as well in a 500 sq ft concession as it does in a 2,500 sq ft shop on a high street." Heibron added that Thomas Pink would also be expanding its franchise operation in Asia.

The company has 20 standalones and three concessions in major UK cities. However, it has identified notable absences including Newcastle and Liverpool.

It has 46 stores worldwide, including 16 in the US and six in Asia.

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