Labelux, the Swiss luxury goods group, which bought outerwear brand Belstaff last week, has drafted in US designer Tommy Hilfiger as a business consultant and appointed Harry Slatkin, founder of home fragrance business Slatkin & Co, as chief executive.
Hilfiger, founder of the eponymous designer lifestyle label, has joined the Belstaff advisory team as a business consultant and, along with Slatkin, has invested in Belstaff Italia, the Labelux vehicle created to acquire Belstaff.
Labelux, which acquired footwear brand Jimmy Choo last month, added Belstaff to its portfolio following a €110m (£97.9m) transaction. Belstaff Italia will continue to produce the Belstaff brand under the Labelux umbrella, which includes brands such as Swiss luxury accessories label Bally, US clothing label Derek Lam, and Italian accessories brand Zagliani.
Reinhard Mieck, chief executive of Labelux, said: “I am particularly honoured that such recognised industry leaders as Harry Slatkin and Tommy Hilfiger will be working with Belstaff. Their wealth of industry knowledge, as well as direct experience in developing leading international luxury goods brands, will be invaluable as we realise Belstaff’s considerable potential.”
Slatkin said: “Today’s announcement represents a significant new chapter in the storied history of Belstaff. Our vision is clear: we look forward to taking this great British brand and establishing it as a global lifestyle leader. With the Labelux luxury group we have a partner whose expertise and resources will allow us to move this brand forward in a truly considered and respectful way befitting of its heritage.“
Hilfiger added: “I look forward to Harry Slatkin, my long-time friend, taking this brand, rich in British history, to a new level of style and desirability…He is the perfect fit, in partnership with Labelux, to take the best of Belstaff’s past and to develop it in new modern and luxurious ways for today’s worldwide consumers. I have always been a great fan of Belstaff, with its roots in motor racing, a sport which has always been a great passion of mine.”