Topshop and Topman will launch dedicated online shops on German website Zalando in September.
A “large selection” of clothing, shoes and accessories will be sold to customers across continental Europe, with particular emphasis on Germany, France and the Netherlands. The selection will be updated every fortnight and customers will be offered free delivery and returns. The number of products to be sold through the Zalando shop has not been disclosed.
David Schneider, Zalando co-founder, said Topshop and Topman were “a perfect match” for the website.
The move forms part of parent company Arcadia Group’s drive to expand overseas, which, for Topshop and Topman, includes an online push into Europe and China and the opening of bricks and mortar stores in the US, Amsterdam, Hong Kong, Egypt, New Zealand and Panama.
Zalando, which was founded in 2008, turned over €1.02bn - €1.06bn (£806m - £808m) in the first half of 2014, as EBIT at the company broke even for the first time.
Zalando will not be selling Topshop and Topman in the UK.