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Topshop halts orders of 'ridiculously' thin mannequin

Topshop has cancelled new orders of an unrealistically skinny female mannequin after a customer complained on Facebook.

Laura Berry posted a photo of the mannequin on the social media site and wrote: “I’d love to hear how you can justify the ridiculously tiny mannequin in your Bristol Cribbs Causeway store?

“We come in all shapes and sizes. There is absolutely nothing wrong with being the size you naturally are. I believe we should all feel comfortable in our own skin. Having said that, this mannequin is quite frankly ridiculously shaped.”

In a response below, Topshop explained that the mannequin is based on a standard UK size 10, but the overall height of 187cm is taller than the average girl and the form has been “stylised to have more impact in store”.

It also noted that, as the mannequins are solid fibreglass, the forms need to be a certain shape to allow clothing to be put on and removed easily.

“This is therefore not meant to be a representation of the average female body,” it continued.

“That said, we have taken yours and other customers’ opinions and feedback on board and going forward we are not placing any further orders on this style of mannequin. The views of our customers are extremely valuable and we apologise if we have not lived up to the levels of service that we aim to deliver.”


Readers' comments (1)

  • You'd expect Topshop to have better processes in place to avoid this kind of issue.

    Taking. Eye. Off. Ball.

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