Topshop has entered into a new partnership to sell its beauty range on European ecommerce platform Zalando.
For the launch, 205 make-up products will be available in eight of Zalando’s markets.
“Zalando will be the first European partner to offer customers a Topshop fashion and beauty offering in one destination,” said Paul Price, CEO of Topshop Topman
“This marks an important step on our journey of becoming the one-stop destination for fashion and beauty, providing our customers with a complete shopping experience from head to toe,” said Pamela Wade-Lehman, head of beauty at Zalando.
It follows the announcement that Topshop will launch its clothing on Asos this summer.