British shoemaker George Cox has launched its first direct to customer website.
It debuted its online retail platform on 3 August. Retail prices range from £210 to £260.
The brand previously just wholesaled and is stocked at retailers including The British Boot Company and independents Cotter’s Bar Shoes and Hull-based Reads Footwear.
It is understood that said it also plans to launch a retail pop-up in London in the autumn.
George Cox was founded in 1906, and is based in Northamptonshire.
Its recent projects include a collaboration with Comme des Garcons and Fred Perry.