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UK sales up at YNAP despite Brexit wobble

UK sales at Yoox Net-a-Porter Group (YNAP) rose by 15.3% in constant currency to €269.9m (£231.6m) in the year to 31 December, as a strong performance over Christmas offset a “soft” second and third quarter following the Brexit vote.

Trade improved in the final final three months of the year, up 16.7% on 2015 in constant currency, after a dip between April and September. 

Reported sales were down 1.7% year on year during the final quarter due to the drop in the value of the pound.

Net sales across the whole business were up 19.2% to €538m (£461m) during the three-month period. Sales of in-season stock were up 17.6%, while off-price was up 16.3% on last year.

Total net sales for the full year at YNAP increased by 17.7% to €1.9bn (£1.6bn). Sales of in-season stock were up 13%, while off-price was up 19.5% in constant currency, compared to 2015.

During the year it had 28.8 million average monthly unique visitors, up from 26.7 million in 2015. However, the average order value decreased from €352 (£301) in 2015 to €334 (£286) in 2016 due to unfavourable exchange rates.

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