Almost £900m is set to be spent both in store and online today (Friday 23 December), as UK shoppers make last-minute Christmas purchases.
Up to 10 million people are predicted to be shopping, either on the high-street or online, spending an estimated £894m. 8.7m people are expected to shop in store, while 4.57m are expected to shop online, with click-and-collect delivery options predicted to be popular, according to a study from the Centre for Retail Research (CRR). Earlier this week John Lewis announced it was extending its pre-Christmas order deadline by a day, to 8pm on 23 December.
Following the Christmas boost, the CRR also predicts that Boxing Day sales will eclipse Black Friday, with 19m consumers in the UK estimated to spend a total of £3.25bn. Online sales are predicted to hit £477m, with in-store purchases at £2.95bn.
In the period from 26-29 December consumers are expected to spend £7.6bn, with designer goods and electronics popular items to buy in the sales.