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Vero Moda, Y. A. S and Noisy May launch pop ups in Selfridges

Danish womenswear labels Vero Moda, Y.A.S and Noisy May have launched pop up shops in Selfridges Oxford Street store.

The labels, part of Bestseller’s Vero Moda group, will showcase an edited selection of their spring 14 ranges in the Street Fashion section of the department store from January 6.

The goup said the move signified a “huge step” for the comapny in the UK market.

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