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VIDEO: Emporium next stage in regeneration, says Jigsaw’s Ruis

Speaking at the fashion chain’s new one-off Emporium store Jigsaw chief executive Peter Ruis described the shop as “the next stage in our regeneration”.

Designed with a complete lifestyle concept that includes an in-store café operated by London chain Fernandez & Wells, Ruis said the 5,500 sq ft store is “the convergence of everything you love about retail”, and offered an “old fashioned shopping” experience.

He added that traditionally Jigsaw has been known for its quirky shops, describing them as being at the centre of its brand.

 

Peter Ruis gives Drapers a tour of the Jigsaw Emporium

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