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Video exclusive: Paul Marchant on Primark’s US opening

At last night’s pre-opening party for the Boston Downtown Crossing flagship, Primark chief executive Paul Marchant was in confident spirits as more than two years of hard work, including nine months of refitting the four-storey former Filene’s Basement store, was about to be unveiled to the curious consumers of this strongly Irish city.

Primark chief executive Paul Marchant on the retailer's debut US store in Boston, Massachusetts

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