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Vivienne Westwood takes back its franchise store in Cardiff

Vivienne Westwood took over the running of its Cardiff store from franchise partner Zagal on August 7.

The move comes as part of a strategy to refocus Vivienne Westwood’s retail operations towards directly operated stores.

Zagal opened a multibrand store called Garment Quarter in Bristol in 2010, stocking Vivienne Westwood, Versace, Victoria Beckham, Paul Smith, Mary Katrantzou and Comme des Garçons.

It opened the 2,600 sq ft Vivienne Westwood store at St David’s Dewi Sant Cardiff in Cardiff in 2012 stocking the brand’s full apparel and accessories lines.

“Garment Quarter and Vivienne Westwood have a strong relationship that will remain in place,” said John Reid, managing director of Zagal. “However, after three great years as franchisee for the Cardiff store we are expanding our online business and the time is right to hand the running of the store over to Vivienne Westwood’s own retail division.”

Vivienne Westwood, which operates both as wholesale and retail, increased its turnover by 8.5% to £31.9m and gross profit by 13.8% to £15.4m for the full year to December 31.

The company said it is continuing to review the potential for new stores, particularly in the north of the UK.

@Tara_Hounslea

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