Umbro unveiled a retro-inspired new England football strip at the team’s match with Slovakia on Saturday and it seemed to prove lucky, helping the team to a 4-0 victory.
The Umbro kit features the brand’s Football Tailored concept, and was designed in a collaboration with Savile Row-trained tailor Charlie Allen.
The football kit, which is made up of a white T-shirt with a collar and reworked Three Lions crest, is influenced by retro shirt designs but uses modern performance fabrics and design techniques.
“The Football Tailoring concept will instill pride and confidence into the player wearing the kit and will create an intimidating visual for the opposition.”
Fabio Capello, England manager
Umbro senior designer David Blanch said the kit was inspired by the all-white strip worn in the 1966 World Cup semi-final against Argentina.
Blanch said: “The new England kit is a performance garment rooted in tailoring. There’s a lot of work that has gone into the kit design and the detailing. We wanted to kit that would make the give the players pride and confidence to wear.” He added that the t-shirt would have a recommended retail price of £50.
England manager Fabio Capello said: “The opportunity to be part of the process allowed me to input my vision for the future of the England team. The Football Tailoring concept will instill pride and confidence into the player wearing the kit and will create an intimidating visual for the opposition.”
The Umbro kit was kept under wraps until the game on Saturday which England won 4-0. The England top will be available in different chest sizes, rather than the usual small, medium, large and extra large options.
A temporary store dedicated to the strip opened yesterday in London. The store, which will stay open for two weeks, will have a tailor who will measure shoppers up for a bespoke version of the kit.
What do you think of the new Umbro football kit? Is it the best England shirt yet? Or do you prefer the original 1966 version? Post your comments below and vote in our poll on the right.