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Why LFW means the world to UK fashion

London Fashion Week starts today at the British Fashion Council’s headquarters at Somerset House on the Strand and, as joint chief executive of the BFC, I’m extremely proud to see the event define our place as the international creative capital for our industry.

London Fashion Week starts today at the British Fashion Council’s headquarters at Somerset House on the Strand and, as joint chief executive of the BFC, I’m extremely proud to see the event define our place as the international creative capital for our industry.

On the catwalks and in the sales exhibition you will find the very best designer fashion our country has to offer, from the emerging designers that give your stores a point of difference to the established designers and brands your customers already love.

This year the sales exhibition will cover four floors at Somerset House, with feature areas Newgen (sponsored by Topshop), British Fashion Council/Elle Talent Launch Pad, Headonism, Lingerie Boudoir, Estethica (sponsored by Monsoon), as well as showrooms for individual designers of ready-to-wear and accessories.  To help buyers find the product they need there will be an information point at the Buyers’ Juice Bar, near the Embankment entrance. 

If you haven’t registered yet, you can register on-site (don’t worry - there’s no fee).

A full schedule of the week’s events can be seen at Londonfashionweek.co.uk. If you can’t make it to the shows, many will be streamed live on the website and daily highlights will help you catch up.

When you read this, the BFC will also have published its Value of Fashion report, which shows the UK fashion industry has significant global influence through LFW. 
As our designer businesses grow, supported by retailers and brands, the more our industry will contribute to the perception of UK plc as a creative powerhouse. With
that in mind, I look forward to seeing you all at LFW.

But, most of all, I can’t wait to see the collections.

Caroline Rush is joint chief executive of the British Fashion Council

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