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Wrangler poaches Rino Castiglione from Guess

Denim brand Wrangler has appointed Rino Castiglione as president, succeeding Frans Van Zeeland.

Castiglione joins the VF International-owned company from Guess, where he was vice president of the jeanswear division from June 2009. He was previously regional manager at Benetton from February 2000 to February 2002, and sales manager at Valentino from March 1998 to January 2000.

He said: “I am very proud to be joining VF International and a brand with such rich heritage like Wrangler. I will work with the Wrangler team to continue the brand’s growth with a focus on ecommerce, key accounts and a new retail format.”

Van Zeeland was president of Wrangler from April 2011. He has returned to fellow VF Corporation denim company Lee, where he was previously vice president of consumer marketing of jeanswear. His exact role is not yet known.

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