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Xmas Sales watch: Nearly half of retailers discounting

Almost half of high street retailers are now on Sale or discounting in the run up to Christmas.

The number of high street retailers on Sale before Christmas has risen by 60%.

According to retail research company Patonz Global Retail Network, 52 high street retailers have already launched this Christmas Sales compared with 33 last year. This equates to 45% of retailers either on Sale or discounting up to 50% off according to research.

Patonz Global Retail Network chief executive Brendan Dorrian said that low footfall and overstock was boosting promotional activity. He said: "Our daily survey, every day during December, of UK high street retailers has shown a like-for-like increase in those trading on Sale, every day since December 1.

"Throughout November our Compshop survey found retailers mounting concurrent promotional campaigns offering consumers money-off, with discounts of up to 50%. However, since the start of December the combination of reduced footfall and probable overstocks has resulted in a more aggressive promotional position.

"A number of global players have begun their sale earlier this year than last, including Gap and H&M, alongside UK retailers such as Karen Millen and Warehouse. We surveyed Dorothy Perkins on Wednesday morning and found their 20% off promotional campaign, but by Wednesday afternoon, a 50% off campaign was being launched."

Retailer Disconts:

Ann Summers 30% OFF
Bhs 50% OFF
Claire's 20% & 50% OFF
Debenhams 10%, 30% & 50% OFF
Diesel 30% OFF
Dorothy Perkins 50% OFF
East 50% OFF
Hackett 20% OFF
Henri-Lloyd 3 FOR 2
High & Mighty 3 FOR 2
Hoss Intropia 40% OFF
Jane Norman £10 & £20 OFF
Liberty 50% OFF
Marks and Spencer 3 FOR 2
Monsoon 30% OFF
New Look 50% OFF
Office £50 OFF
Quiksilver & Roxy £10 OFF
Reiss 20% & 30% OFF
Sports Direct 70% OFF
T M Lewin 50% OFF
Ted Baker 30% OFF
Tie Rack 3 FOR 2
Zara Home Combination 30% OFF

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