Bishopthorpe Road in York has been named Britain’s Best High Street, beating off 230 others to be crowned the winner of winners by the Future High Streets Forum.
‘Bishy Road’, as it is known, was a finalist in last year’s awards. Its latest initiatives include starting work on a new community app, helping other local areas looking to learn from its success and hosting a range of events such as food festivals.
The traders in Bishy Road will share a prize pot of £80,000 and coaching from Google’s training taskforce.
Kids’ footwear retailer Hopscotch Shoes and organic kidswear retailer Bare are both located on the street.
The other winners include St Giles Street in Northampton in the city location category, and town centre winner Rotherham.
Helmsley was honoured in the market town category, Amble won in the coastal community category, West Kilbride in the village category and Pitshanger Lane in Ealing for the London category. The best newcomer was awarded to Faulkner Street in Hoole.
The winners were decided from a shortlist compiled by expert judges and a public vote.
“The excitement this competition has generated with a huge level of interest from the public vote is proof that the high streets are the life and soul of towns, villages and cities across the country,” said high streets minister Marcus Jones.
“Over the last year investment in property is up 30%, town centre vacancy rates have fallen to under 10% and retail sales have increased for the longest period on record – long may it continue.”
The awards, now in their second year, are run by the Department for Communities and Local Government and sponsored by Marks & Spencer, Tesco, the British Council of Shopping Centres, Boots, Costa and the Post Office.