High street supplier Rajan Group is on the hunt for brand acquisitions or licences after it rebranded the business to Whispering Smith.
The group said that because of the recession it was on the lookout for opportunities to pick up young fashion brands, after sales at the group rose 10% to £60 million for the year to the end of March 31, and net profits rose 43% to £250,000.
Whispering Smith supplies own-label product to the likes of Arcadia Group, which owns Topshop, value chains New Look and Matalan, young fashion chain Blue Inc and supermarket chain Asda in the UK, as well as to international retailers including Spanish department store chain El Corte Inglés and US department store business JC Penney.
Its own brand, Brave Soul, which serves the young casualwear market, has a handful of stockists in the UK.
Co-owner Rajan Kumar said the rebrand would help cement the company’s position as a global operator. “We had all these offices [around the world] but they had different names and it wasn’t making any sense, so we wanted to unify all the parts of the business,” he said. “Everyone’s been hit by the recession, but businesses that come out of it are leaner and it means we have the opportunity to pick something [a brand] up.”
The family-owned business has UK headquarters in London and Manchester and has rebranded all its other offices including New York, Madrid, Hong Kong, Shanghai and Düsseldorf to Whispering Smith.