Next, Asos, New Look, River Island and Topshop enjoyed record online sales on Cyber Monday on one of the busiest online shopping days of the year.
According to research firm Experian Hitwise, British shoppers made 112 million visits to retail websites and spent 15 million hours shopping online.
Data from Experian also revealed the top fashion websites as ranked by market share of all visits.
Next came out on top and accounted for 6.85% of all visits to fashion websites on Cyber Monday, also dubbed Mega Monday.
The top three fast movers in fashion retail who saw the greatest increase in visits between Cyber Monday 2011 and Cyber Monday 2012 were Misguided which saw 111% growth year-on-year growth, Clarks UK saw 86% growth YoY and Boden 76% growth YoY.
Marks & Spencer said it received a record number of orders per minute, with an average three orders per second during shoppers’ lunch hour.
However, other data obtained from online media and marketing platform Amplience, said that Sunday was actually a busier day for online shopping than Monday with website views for some retailers peaking at 85% over run rate.
Large retailers witnessed an increase in website traffic of up to 71% above normal levels over the weekend.
For more on Cyber Monday see this weekend’s issue of Drapers.