Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

30 under 30: Katie Mcnamara

Social media and content marketing executive, Very.co.uk, aged 27

Katie Mcnamara

Katie Mcnamara

After graduating with a BA hons in Journalism from Edge Hill College of Higher Education in Ormskirk, Katie McNamara knew she wanted to work in online fashion retail. In 2006, she joined Marks & Spencer as a web content editor, leaving after just five months to join digital firm New Mind in 2006.

Today, McNamara is responsible for the day-to-day development and management of social media and content for Very.co.uk. Philippa Heywood, the brand’s head of marketing, says she “delivers a highly engaging social media strategy through an exceptional understanding of the interests and passions of our customers. Her preparedness to innovate and active listening to both customers and competitors set her apart from her peers”.

Some of her highlights in 2012 include delivering a successful Google+ hangout with brand ambassador Fearne Cotton, and managing social media activity around Very.co.uk’s fashion partnership with V Festival.

McNamara says “online is her absolute passion” and that she sees her career progressing in digital. “Whether it’s editorial content, ecommerce content or a blend of the two, I want to be a key player in engaging with consumers across all digital touchpoints.”

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.