Your browser is no longer supported. For the best experience of this website, please upgrade to a newer version or another browser.

Your browser appears to have cookies disabled. For the best experience of this website, please enable cookies in your browser

We'll assume we have your consent to use cookies, for example so you won't need to log in each time you visit our site.
Learn more

83. Nish and Sach Kukadia, co-founders, SecretSales

Nish and Sach Kukadia

New entry

This ambitious duo are making serious waves in the ecommerce and flash Sales world, and are solely focused now on perpetuating this. Having built the business from scratch in 2007 to one that turned over £37.5m in 2014 and continues to grow steadily, the premium flash Sales website now boasts four million members and attracted peak traffic of 250,000 daily unique users in the last quarter of 2014.

This year, to build upon this, the brothers have prioritised personalisation across their website and marketing channels, enabling them to now create 70,000 different email variations. On the homepage personalisation has led to a 3% uplift in sales, while email open rates rose by 7% in the year to October.

Despite this, the business is yet to turn a profit but the brothers are anticipating this will come in 2016.

Have your say

You must sign in to make a comment

Please remember that the submission of any material is governed by our Terms and Conditions and by submitting material you confirm your agreement to these Terms and Conditions. Links may be included in your comments but HTML is not permitted.