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Drapers Top 100 2017 – 22. Gavin Thomson, senior vice-president, Adidas/Reebok

Gavin thomson

As head of Adidas Group’s northern European operations, Gavin Thomson has taken Adidas and Reebok to even greater heights this year, as they capitalise on the heritage sportswear trend.

The group has performed well globally, recently posting a 18% rise in operating profit to €505m (£451m) for the second quarter of 2017.

In October, Adidas unveiled a 1,900 sq ft flagship store in London’s Shoreditch, and in November, it was announced that Reebok is set to collaborate with British designer Victoria Beckham (number 86).

Both brands feature regularly in our weekly round-up of independents’ bestsellers, and both won accolades at the Drapers Footwear Awards this year – Adidas for Sports Fashion Footwear Brand of the Year and Reebok for Brand of the Moment.

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