CEO, Dr Martens
Dr Martens has long been admired for its craftsmanship, stylish designs and British heritage.
Kenny Wilson joined the brand in July 2018 from Cath Kidston. Under his growth strategy, the brand enjoyed a 30% jump in group revenue to £454.4m and 70% rise in EBITDA to £85m for the year to 31 March 2019. As well as achieving double-digit growth across all regions in 2018/19 – 77% of group revenue was generated outside of the UK – it expanded its direct-to-consumer and ecommerce channels, opened 20 new international stores, and improved its operational efficiency.
Wilson’s understanding of Dr Martens’ customer base is reflected in its product offering, including collaborations with streetwear brand Haven and US brand Schott NYC.
Meanwhile, Dr Martens hopes a £2m investment in its Northampton-based factory will double the capacity of its “Made in England” range.
It was reported last month that owner Permira is considering selling the brand to US investor Carlyle Group.
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