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Oscar Udeshi

Director, Udeshi, chairman, British Menswear Guild

“You have to be tenacious, hard working, creative and well organised to succeed in the fashion world – the best advise I was given was ‘never take no for an answer’.

“I started out in the business because I couldn’t find clothes that I wanted to wear, so I had them made. Then I started part making them myself. I ended up with a brand.

“You have to be willing to give a little and treat people as you would like to be treated. Fashion is an extremely hard business – so you have to be sure that you really want to do it before you start.”

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