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How to be a... Field visual manager for a value retailer

Steven Harris Consultant, retail operations division, Freedom Recruitment

Enthusiasm and passion are always essential to landing your dream job and being a field visual manager is no different. Most people will start as a sales associate, increasingly taking on more responsibilities.

Try to get yourself recognised for your merchandising talents and keep a portfolio of your best work.

A field visual merchandiser really understands their brand and customer; these things can only come from on-the-job training.

Good knowledge of the fashion industry and current trends is also important. A course such as the part-time foundation degree in Fashion Retail Branding and Visual Merchandising at the London College of Fashion can help.

Employers will look for someone who has extensive experience in a visual merchandising role, preferably in a similar sector. Sound commercial skills and the ability to train, motivate and inspire others is essential. Strong communication skills are important.

You will need to ensure the business projects a consistent brand image and you will be responsible for reporting the success of the merchandising in your stores. Salaries range from £25,000 to £40,000.

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