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The Drapers Interviews: 2015's most read

Drapers has interviewed some of the leading figures in fashion retailing this year, but which ones proved the most popular?

1. Ed’s own-brand dream for John Lewis

Ed Connolly

Ed Connolly

Ed Connolly

John Lewis’s fashion and beauty buying director, Ed Connolly, steals the top spot this year in an interview in which he outlined the department store retailer’s plans to increase its own-brand ranges, introduce more contemporary fashion labels and rejig its fashion buying teams.

 

 

 

2. Johnnie Boden’s multichannel vision

Johnnie Boden

Johnnie Boden

Johnnie Boden, founder of Boden

The founder of the eponymous etailer spoke to Drapers about his plans to build a multichannel business, starting next year with standalone retail stores in the UK and the US. All this comes as the business celebrated its 25th anniversary this year and continues to go from strength to strength.

 

 

 

3. Missguided’s Nitin Passi is taking it to the street

nitin passi

Nitin Passi, Missguided

Nitin Passi, Missguided

The online fashion entrepreneur talked us through the website’s meteoric rise over the last six years, its first steps into bricks-and-mortar retailing with a concession in Selfridges, new ranges, international site launches and a new app. Not resting on his laurels, the 32-year-old founder also outlined his further plans for future growth.

 

 

 

4. David Schneider on Zalando’s coming of age

David Schneider, Zalando

David Schneider, Zalando

David Schneider, Zalando

The co-founder of the German fashion giant outlined how he and his team have grown the Berlin-based etailer from start-up to grown-up, and the reasons behind the purchase of Berlin fashion trade show Bread & Butter this year. He also spoke about managing relationships with brands and plans for tech developments to keep evolving the business.

 

 

 

5. Whispering Smith, the high street’s silent suppliers

Whispering Smith

Whispering Smith

Whispering Smith

The Manchester-based supplier has rapidly grown to become one of the largest and most successful importers and exporters of fashion in the UK, selling 7.6 million units last year and working with around 700 retailers, etailers and brands that stock its designs and imports. In this interview Rajan, Sanjay and Rohina Kumar explain the secrets behind their success and the three brands they launched this year.

 

 

6. David Reiss is still calling the shots

David Reiss

David Reiss

David Reiss

After turning the premium brand around, David Reiss talked to Drapers about what it took to reinvent the business and boost profits once more, alongside plans for international expansion, ecommerce growth and the creation of more aspirational collections.

 

 

7. Hugo Fenwick talks expansion plans

Hugo Fenwick

Hugo Fenwick

Hugo Fenwick

As he prepares to open Fenwick’s first new store for 14 years in Bracknell, Hugo Fenwick – the family business’s group trading director – spoke to Drapers about plans for the latest store and introducing more ecommerce and digital capabilities into the retailer.

 

 

8. Liz Evans on social media and domestic growth for Oasis and Warehouse

53. Liz Evans  CEO  Oasis and Warehouse  2

53. Liz Evans CEO Oasis and Warehouse

Liz Evans

The chief executive of the two womenswear brands outlined how store revamp plans, a focus on in-store technology to assist shoppers and a true omnichannel approach are helping to build the businesses.

 

 

9. Adrian Mountford on Pep&Co’s 50 stores in 50 days

Adrian Mountford Pep and Co

Adrian Mountford, Pep&Co

Adrian Mountford

As one of this year’s most ambitious store rollout programmes, Adrian Mountford – and his business partner, Andy Bond – created shockwaves across the high street this year with the aggressive expansion of the new Pep&Co discount chain. In this interview Mountford explained how he is following the supermarkets’ lead and how 50 stores could in time become 900.

 

 

10. Boohoo’s Carol Kane and Mahmud Kamani on life in ecommerce’s fast lane

Carol Kane and Mahmud Kamani, co-founders, Boohoo

Carol Kane and Mahmud Kamani, co-founders, Boohoo

Carol Kane and Mahmud Kamani

The dynamic duo revealed their secrets behind the rapid growth of the etailer, including the bumps along the road, and plans to continue this strong growth trajectory with new lines, and the continued importance of marketing and social media campaigns. 

 

 

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