The London Fashion Network (LFN) was created with the premise of giving something back to the industry by way of events and masterclasses, so as both myself and co-founder and publicist Vicki Day are from up north, we decided the best solution was to join forces with the already established Manchester Fashion Network.
The LFN networking events, which will soon be held fortnightly, are relatively informal, with the venue being the Prince of Wales pub in Kentish Town, north London.
The evening’s agenda kicks off with the chairperson posing relevant questions to the panel of experts. The sessions then move to questions from the floor and participation from the audience is encouraged. The evening is rounded off with drinks where there is the chance to network with a true cross-section of the fashion trade. To date the topics have been varied and lively, ranging from fundraising to an audience with Bernard Lewis, founder of River Island.
As a small brand or retailer you have to be a jack of all trades, from managing accounts to keeping up to date with current and future trends, so the LFN invites experts from these fields to help keep brands and retailers up to speed. This provides an opportunity to tap into a wealth of industry knowledge without forking out extortionate amounts for advice or courses.
It is so important today that the industry has forums such as these, as we should share in our knowledge and not guard it. In torrid times it is important to pull together as one. So make sure you enlist at www.londonfashionnetwork.com. Your industry needs you.
Juls Dawson is co-founder of The London Fashion Network and men’s key account manager at young fashion label Gio-Goi