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Pia Rossini to relaunch with beachwear collection

Chicco beach dress & bogota hat

For those seeking to boost their buy with a touch of summer style, accessories brand Pia Rossini is launching a vibrant, bohemian beachwear collection for spring 17.

Pia Rossini Patagonia Beach Dress

Pia Rossini Patagonia Beach Dress

Pia Rossini Patagonia Beach Dress

The 1,015-piece collection includes items such as wide-brimmed 1970s-inspired hats, sarongs, tribal and lace-backed beach dresses, as well as hand-stitched, embellished beach cover-ups, the new collection is a shift in design direction for the brand as it aims to attract a more youthful consumer. The brand itself has undergone a rejuvenation for spring 17 and has a new logo. Next month it will launch its first consumer website.

Pia Rossini has 1,421 UK stockists. The collection will launch at Moda in Birmingham in August at wholesale prices ranging from £4.95 for hats and scarves to £24.95 for beach cover-ups.

028 9146 7999

piarossini.com

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