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Brand to watch: About

A new underwear brand from Lithuania offers premium fabrics and unique features


Since launching in the UK at the end of last year, Lithuanian underwear brand About has gained a number of British stockists, such as 32 The Guild in Northampton and Folk in London.

With an emphasis on quality and fit, it creates vests, thermals and briefs for men and women in luxurious fabrics including merino wool and cotton-silk blend.

Women’s wholesale prices range from £14 for a body to £44.50 for a dressing gown. Men’s range from £17 for thermal trousers to £31.50 for a long-sleeved polo shirt.

Contact: +370 389 630 68

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